Whole Foods In-Store Concepts

We produced a series of videos for Whole Foods to demonstrate how some of their in-store concepts would work in a role-play scenario. These were shown as part of an internal presentation on the different concepts that could be implemented in stores across the country.

Whole Foods In-Store Concepts, Produce

We produced a series of videos for Whole Foods to demonstrate how some of their in-store concepts would work in a role-play scenario. These were shown as part of an internal presentation on the different concepts that could be implemented in stores across the country.

Cycling Video Production for the University of Colorado Buffalo Bicycle Classic

The Buffalo Bicycle Classic contacted us to produce a web video featuring the Naked Women’s Cycling Team (Colorado Women’s Cycling Project). 303Cycling News sponsored a special pre-ride challenge partnering with Ride With GPS to document cyclists times riding up the challenging Sunshine Canyon in Boulder, Colorado. All participants would receive prizes and the top riders would receive free entries to the Buff Epic fundraiser ride on September 8th, 2013.

The Kappius Components Story – Kickstarter Video

We produced this video for Kappius Components to tell the story of their product innovation for bicycle components. Their first and primary focus is the improvement on the existing design in mountain bike, and road bike, hubs. We shot an interview with Russell Kappius, their founder, to drive the story for the piece. We followed that with a few reenactment scenes captured on a mountain bike trail and in a garage that visually followed the story Russell was telling in his interview. Then we added in detailed product video of the Kappius hubs, both the existing model and the KH2 prototype.

Women’s Cycling Team Lifestyle Video

 

We shot this video to highlight the personality of Team Ten20 Women’s Cycling in Boulder, Colorado. The final edit delivered to the client used a different soundtrack, but I chose to include the original selection in this piece. Filmed on the streets of Boulder as well as Ten20 Nail Salon and Mateo restaurant.

Written, Filmed and Edited by Allen Krughoff

The Active Kitchen Pilot

The pilot episode of a show we’re producing called The Active Kitchen is now live.

The first episode and pilot for The Active Kitchen, produced by Allen Krughoff of HardcastlePictures.com and hosted by Ryan Van Duzer.

This episode features guest athlete Lucas Euser, professional cyclist for United Healthcare. He’s preparing ‘Nono’s Warm Anchovie Salad,’ followed by a baked polenta with mushrooms and poached egg and sauteed kale with lemon and sea salt.

The Active Kitchen highlights culinary-inclined, top level athletes as they prepare a meal of their choosing. We all know that training and competing at a high level demands a healthy diet – but what do these athletes prepare for themselves in order to satisfy both the needs of their bodies and those of their taste buds? Our host Ryan Van Duzer gets “behind-the-meal” information from our guest athletes in a casual, conversation format as he helps them cook in our Active Kitchen.

Bike Radar – Best Bikes Under $1k – Cycling Video

This video was shot for Bike Radar, comparing the best value road bikes for under one thousand dollars. Edited in-house by Bike Radar, this short video was captured on a Nikon D7000 HDSLR by Allen Krughoff in Boulder, Colorado.

Shit Cyclists Say

Our most successful project to date with over 1 million views on YouTube benefitting the People For Bikes – bicycle advocacy campaign. Featuring Ryan Van Duzer as our cyclist, this project was scripted/filmed/edited in a period of 48 hours by Allen Krughoff.

Mirinda Carfrae Video for World Bicycle Relief

Elk Mountains Grand Traverse Ski Mountaineering Video Production